Did you know that 72% of Americans say product packaging influences their purchase decisions? Most likely, the same goes for Canadian shoppers too. If you haven't given your product packaging a second thought before, then maybe it's time you did. Without realizing the importance of packaging,...
Did you know 94 percent of the world's population recognizes the red and white logo by Coca Cola? And even more, Coca Cola is also the second-most understood term behind the word "okay." Throughout the years, they have positioned themselves as a global empire through brilliant...
Are you an eCommerce brand? Are you looking to create a unique and unforgettable packaging experience? Well, in this article - we will go over exactly that and give you 9 ways you can create an unboxing experience, which will be hard to forget. Keep reading to learn...
For many companies, keeping enough consumers to stay afloat can be a challenge. In fact, within a company's first five years of opening shop, more than 50% shut down. You may have a great product, but how can you get enough people to buy it to stay in...
One thing every brand realizes early on in their career is that packaging plays a vital role in creating an identity for the business. It gives the brand a unique identity. And you can notice the impact of packaging by, for instance, buying a Rolex...
72% of Americans say that product packaging design influences their purchasing decisions. So, how do you create product packaging that will hook customers? Packaging design is the first thing the customer sees, and you know what they say about good first impressions. In order to attract...
We all know that you shouldn't judge a book by its cover, but is that really how people act? If you subscribe to this maxim, maybe you think that your retail package design shouldn't matter. Rather, it's the quality of the product that should determine people's...
Only 11% of customers around the world are completely satisfied with modern packaging options. This could be due to a lack of interest, protection, and other concerns. Custom packaging boxes solve many of the shipping problems that face businesses today. They create a consistent brand image...